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Tangerine took Blackman & White's brochures to a whole new level and in essence updated the whole branding of the company by giving it a higher end feel. The new brochures were developed by not only incorporating the overall objective but also using special printing and cutting techniques which highlighted the new literature as unique amongst competitors.

Carina Watson
Account Executive

Corporate Literature

client sector

the brief
To produce 3 product brochures with a consistent look and feel and a folder in which to present them.

our solution
We oversized the brochures and folder to distinguish them from the competition.

The folder had a 3mm capacity pocket for the brochures and a matt laminated exterior with the B of Blackman & White laser cut out.

As oranges have a tendency to go muddy when used in a 4 colour process we printed them as a special to ensure they maintained their vibrancy.


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